For the Genius books started in 2010 as a line of easy-to-understand books about literally any topic that people want to learn. Despite the “For the Genius” part of the title, books are not intended, literally, for geniuses – but rather are written “For the Genius in All of Us.”™ If genius is one percent inspiration and 99 percent perspiration, as famously said by inventor Thomas Edison, the reader shows the inspiration by buying the book; and the author provides the guide for the perspiration. Pure genius!™
Description
For the Genius books are designed for the novice as an introduction to the topic, and are written in a simple, down-to-earth, fun style. They make ample use of sidebars and illustrations.
For the Genius books are designed for the novice as an introduction to the topic, and are written in a simple, down-to-earth, fun style. They make ample use of sidebars and illustrations. They keep the reader engaged, and satisfied. Above all, they convey the enthusiasm for the topic that the author feels.
Even so, For the Genius books are not merely light treatments of a subject. They are authoritative and cover what a beginner should know to get started, and then some. Along the way, the author provides valuable insights, helpful advice, and fun facts for flavoring.
Audience
We think highly of our readers. That is why we call them geniuses.
We think highly of our readers. That is why we call them geniuses. But even an Einstein-level genius, much less the average reader, has to begin somewhere. That’s where For the Genius books come in. These are books for the reader who has that one percent inspiration to learn a new subject. The reader is not necessarily another Einstein, though even true geniuses will appreciate the straight-forward, clear explanations For the Genius books provide!
Chances are, the reader will not feel like much of a genius in the topic. And that is the attraction.
Chances are, the reader will not feel like much of a genius in the topic. And that is the attraction. When they are done reading a For the Genius book, they will feel well grounded in the subject, and ready to dive in. They will look back to the book as the moment when the light bulb turned on and burned ever more brightly as they followed the author through the chapters.
For the Genius books are written to enable readers to get a good grounding in the subject, without making them wade through dreary, obtuse prose. They might be merely curious about the subject, or might be under pressure to learn it quickly. They don’t like to waste time, and appreciate that the For the Genius book is probably the only one they’ll need to get started.